Over the years, primary products like shampoo and body wash, have made a splash in formula customisation. However, there seems to be little progress for the high-value products that consumers most wish to customise, such as serums. Newly launched ALU airless cosmetic packaging from UA's wholesale cosmetic packaging supplier is able to address this issue in terms of sustainability and premium customisation.
50% plastic reduction
Common luxury airless packaging features heavy outer shell, resulting in nearly 50% non-recyclable plastic being used for decorative purposes. It is apparent that such designs fail to meet the growing trend toward sustainability. UA solved this dilemma by replacing the plastic to endlessly recyclable aluminium, aluminium cosmetic containers achieving sustainability and a premium appearance at the same time.
Refillable container supports cost-effective custom formula delivery
Both consumers and brand can benefit from using refillable cosmetic containers and airless skincare packaging. For consumers, they simply need to buy individual rechargers when they repurchase, which is more economical than buying an entire new product and reduces the amount of plastic used. For manufacturers, using refillable container is an effective way to reduce inventory pressure. The value of the rechargers is much lower than the entire product. Plus, recharger requires no customisation.
Premium engraved personalisation
Laser engraving gives a tangible embossing touch, which makes your customisation service apart from other companies that using normal printing, labelling, or even just displaying the customer’s name on the order. Imagine how excited your customers will be when they receive a tailor-made serum packaged in custom printed cosmetic bottles with their name laser engraved on it.
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